Pendleton is a brand rooted in the traditions of the great American West. We were tasked with introducing this regional success story to the world, and we did it by crafting an epic, cinematic brand world to inspire cowpokes and city slickers alike.
Pendleton – Everybody Falls :15
TV: EVERYBODY FALLS :15
The challenge: translate Pendleton’s rodeo brand to a mass market audience in a relatable way. Our answer: “Everybody Falls” – but it takes grit to get back up. Jake Scott directs.
Pendleton – Everybody Falls :30
TV: EVERYBODY FALLS :30
The challenge: translate Pendleton’s rodeo brand to a mass market audience in a relatable way. Our answer: “Everybody Falls” – but it takes grit to get back up. Jake Scott directs.
Pendleton – Everybody Falls :60
TV: EVERYBODY FALLS :60
The challenge: translate Pendleton’s rodeo brand to a mass market audience in a relatable way. Our answer: “Everybody Falls” – but it takes grit to get back up. Jake Scott directs.
