To reignite and rebrand THREE OLIVES as "The London Vodka," we cast Clive Owen as the star in an imagined movie. The work relaunched the brand with a touch of class, a bit of intrigue, and a lot of renewed interest in a straight spirit better-known amongst the flavored vodka set.
Three Olives – Clive Owen
TV: CLIVE OWEN
We repositioned Three Olives as “The London Vodka” by casting Clive Owen as the star in an imaginary film. The movie wasn’t real—but the glamour was.
Three Olives – Website
DIGITAL: THREE OLIVES WEBSITE
We repositioned Three Olives as “The London Vodka” by casting Clive Owen as the star in an imaginary film. The movie wasn’t real — but the glamour was.
Three Olives – London Bridge
OUTDOOR: LONDON BRIDGE
We repositioned Three Olives as “The London Vodka” by casting Clive Owen as the star in an imaginary film. The movie wasn’t real — but the glamour was.
Three Olives – Big Ben
OUTDOOR: BIG BEN
We repositioned Three Olives as “The London Vodka” by casting Clive Owen as the star in an imaginary film. The movie wasn’t real — but the glamour was.
Three Olives – Clive Owen Car
PRINT: CAR
We repositioned Three Olives as “The London Vodka” by casting Clive Owen as the star in an imaginary film. The movie wasn’t real — but the glamour was.
Three Olives – Clive Owen London Bridge
PRINT: LONDON BRIDGE
We repositioned Three Olives as “The London Vodka” by casting Clive Owen as the star in an imaginary film. The movie wasn’t real — but the glamour was.
Three Olives – Clive Owen Big Ben
PRINT: BIG BEN
We repositioned Three Olives as “The London Vodka” by casting Clive Owen as the star in an imaginary film. The movie wasn’t real — but the glamour was.
